Dodge Collection of Apparel and Accessories by Legend Lines

John F. and Horace E. Dodge moved to Detroit at the turn of the century, briefly produced transmissions for Ransom E. Olds, and beginning in 1903, became the major suppliers of drive trains to the Ford Motor Company. They built the first Dodge in November 1914 under the "Dodge Brothers" brand, and the new car was an instant success. When the Dodge brothers died in 1920, they employed 22,000 workers and produced 140,000 automobiles per year. Dodge Brothers Company remained an independent firm until 1928, when it became a major division of the fledging Chrysler Corporation. Chrysler, Dodge in particular, was prolific in its production of war materiel. Dodge was well known to both average citizens and thankful soldiers for their tough light trucks and WC54 ambulances. Over 400,000 trucks were built for the war. Dodge readily built upon the reputation of the WC-series for itself, by carrying it over into civilian models after the war. Let’s forward to the 60s where Dodge turned their former full-sizes into "new" mid-size models. The Coronet and a sporty fastback called the Charger became both a sales leader and a winner on the NASCAR circuit. Not only did this style dominate the racetrack for 4 full years, its aerodynamic improvements forever changed the face of NASCAR racing. Dodge targeted the muscle car market of the late 1960s and early 1970s. Along with the Charger, models like the Coronet R/T and Super Bee were popular with buyers seeking performance. The pinnacle of this effort was the introduction of the Challenger sports coupe and convertible (Dodge's entry into the "pony car" class ) in 1970, which offered everything from mild economy engines up to the race-ready Hemi V8 in the same package. Dodge dominated and still is the drag strips and the world of muscle cars, with Legendary large amount of horsepower.

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